Sprite expands and global basketball footprint with NBA’s Nikola Jokić and new ‘Never Stop Refreshing the Game’ platform

Inquirer.net - Oct 23, 2026

In a country where 62% of Filipinos consider themselves NBA fans and represent the 3rd largest viewing audience globally, Sprite officially unveils its new global platform, “Never Stop Refreshing the Game,” with the addition of three-time NBA MVP Nikola Jokić to its global basketball athlete roster alongside superstar Anthony Edwards. Sprite is doubling down on

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ATLANTA— The Atlanta Dream have imposed their will defensively on Golden State in the WNBA Finals so far, using their size and strength to dominate the Valkyries. That’s helped them take a 2-1 lead in the best-of-seven series after Wednesday night’s 97-71 victory. Game 4 is on Saturday. READ: WNBA: Angel Reese, Dream beat Valkyries

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